The Ultimate Sleep & Bedding Buying Guide: How to Choose the Right Pillow, Doona & More

How to Choose the Right Pillow

Choosing the right pillow comes down to finding the right balance of comfort, support and loft for the way you sleep. Your pillow should help support your head and neck in a comfortable position throughout the night without feeling too high, too low, too firm or too soft.

Your sleep position is one of the most important considerations. Side sleepers will generally require a different level of support and loft to back or stomach sleepers, which is why there isn't one pillow type that's perfect for everyone.

Pillow fill also influences how a pillow feels and performs. Memory foam and latex tend to provide more responsive support, while microfibre and hotel-style fills can create a softer, more traditional feel. Adjustable-fill pillows offer another option, allowing you to personalise the loft and firmness to suit your preferences.

If you're choosing a pillow specifically to improve neck comfort, read our Best Pillow for Neck Pain guide for more detailed advice on support, pillow height and sleep position.

You can also explore our Pillows & Bedding collection to compare different pillow styles, materials and support options.